Later this month at the AutoRemarketing CPO Forum in Las Vegas, HookLogic Automotive President David Metter will be part of a panel "CPO Customer Engagement & Retention" to discuss integrating digital, social, video and cutting edge media marketing strategies to ATTRACT and KEEP more CPO customers. Metter will be part of a panel group that includes industry experts on the subject:

Jeff Kunz - Head of Business Development, eBay Motors Advertising Paul Potratz - COO, Potratz Agency Adam Simms - COO, Price-Simms Automotive Group Andy Jacobson - Director of National Sales, Cars.com

If you plan to be there and want to see how the concepts behind HookLogic's AutoHook program addresses some of the challenges met by dealers in their certified pre-owned sales efforts, this would be an opportune time to do so.

For more information about the CP Forum and to register you can visit the website.