At AutoHook, we are always looking for ways to elevate our services and encourage members to express new ideas and opinions. Enter Hackathon, an event where employees form a team, pool their ideas and work on concepts to make AutoHook a more efficient solution.

Minds from Dealer Support, Business Development and Operations came together to form solutions that could be implemented to make AutoHook perform with greater precision and to strengthen our services.

The ideas ranged from new platforms to streamlining the redemption process for clients. The teams not only presented a concept but provided a schematic on how the projects would be built and discussed how these ideas benefit our team and our clients.

The inaugural competition was between three teams. Team 1 included Betsy Marietti, Robby Buttery, Andy Webb and Khalid Wells; Team 2 consisted of Andrew Mock, Andrew Pargoff and Kyle Wojan; and Team 3 embodied Brad Somervell, Ryan Goins and Dan Sharp. All three teams exceeded expectations and presented concepts that the judges found valuable.

TEAM 1

Khalid Wells, Andy Webb, Betsy Marietti, Robby Buttery (not pictured)

TEAM 2

Andrew Pargoff, Kyle Wojan, Andrew Mock

TEAM 3

Dan Sharp, Ryan Goins, Brad Somervell

Though, at the end of the day, the winner was Team 3 for presenting the most innovative solution, the AutoHook Recommendation Engine (ARE) which leverages AutoHook and Urban Science data, plus Machine Learning to optimize and deliver the most effective incentive offers in near real-time for our clients.

TEAM 3 WINNING SOLUTION

THE AUTOHOOK RECOMMENDATION ENGINE

There was merit in all presented concepts and we intend to build upon and develop these ideas to their full potential to provide our customers with an impressive and intuitive service they can’t find anywhere else.

Congratulations to all participants!